News: Customer Service/Care
Customer service training: Mystery shopper test to assess consumer care
12 August 2009
A mystery shopper test is being conducted to find the UK's best consumer care, highlighting the value of customer service training.
Call Centre Focus magazine will be running the study to find the country's top-performing firms.
Those businesses that are taking part will be ranked on 50 criteria including ease of use, timeliness and personalised service.
Claudia Hathway, editor of the magazine, claims that this is an excellent opportunity for these companies.
She says: "The Top 50 Call Centres for Customer Service initiative has a clear aim of changing the negative perception of call centres by celebrating those who provide exceptional customer service."
Highlighting customer service training, it will identify the things that consumers are most looking for from these businesses.
Recent research by nGenera CIM has found that online companies are losing approximately £1.4 billion due to poor treatment of users.
It found that 94 per cent of shoppers would look elsewhere if they were treated with a low level of consumer care, highlighting the benefits of customer service training.
GA Training provides customer service training as one day public courses or tailored in-house course solutions totally relevant to your individual circumstances. Whether you are in the public or private sectors we will find the right course solution for you. We work regularly with all organisations from blue-chip private sector to local authorities.
