News: Customer Service/Care
Customer service training and price 'remain in buyers' minds'
20 May 2009
Customer service training and a good price are the factors most likely to remain in buyers' minds after the transaction, a news provider reports.
LDPBusiness.co.uk suggests that the level of consumer care a business offers must be "flawless", although it claims that a little chic and style can also keep them interested.
It says that customer service training must be clear and concise, with employees explaining exactly what is on offer early in the sales pitch and without too much hype.
"Introduce yourself and your company right away," the websites advises. "Existing customers will greet you like an old friend, while potential [buyers] won't be forced to wonder if you are a shady scam artist."
Among the other steps the news provider suggests customer service training should take is instilling the importance of being approachable, so questions about delivery and returns can be asked at the time.
Anneli Olsen, research consultant at fhios, recently told MyCustomer.com that customer service training can allow e-commerce companies to experience strong growth.
