News: Customer Service/Care
Northern Rail invests in customer service training
21 May 2009
Customer service training has been used to raise levels of consumer care on Northern Rail trains.
These courses were provided following the roll out of new technology designed to provide conductors with line information from a central control team.
Customer service training and technology assistance was provided by supplier Vodafone following a successful 12-month pilot scheme.
Heidi Mottram, managing director at Northern Rail, states: "This new scheme will revolutionise how we communicate with our front line staff and managerial teams and will allow us to deliver a consistently high level of service to our customers."
She highlights the crucial role that customer service training played in the deployment of the initiative and states that it will make a real difference to how consumers view the company.
Entrepreneur and author Dennis Price recently told Dynamic Business that customer service training must extend beyond politeness and work to establish a business-wide culture placing the consumers' interests first.
Customer Service training with GA is designed to help individuals and organisations provide consistent levels of service at each and every point of contact. We work with you to identify your customers’ needs and their expectations and then we help you to build rapport and provide an unrivalled customer experience.
